Strategic Focus Areas

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• Contribute to the development of an integrated Transportation Master Plan that defines the role of public transit within the transportation system.
• Develop and implement service models that meet the objectives identified in the Transportation Master Plan.
• Investigate the feasibility of convergence areas – parks and rides – to increase frequency and ridership.
• Develop an uptown transit mall to support the efficient movement of people.
• Consider transit requirements in community planning policies in support of long term growth and land-use planning.
• Enhance the quality of service delivery by improving customer responsiveness and providing information using GIS technology.
• Investigate opportunities to utilize the capacity of the transit facility.